Austin Lyman

Austin Lyman is an NFLPA-certified sports agent and marketing executive affiliated with Athletes First, a leading NFL representation agency based in Laguna Hills, California. He operates within the agency’s football representation and marketing divisions, where he contributes to athlete contract negotiations, endorsement strategy, and broader client management for professional football players. Lyman became NFLPA certified as a contract advisor in 2021 and works as part of Athletes First’s multi-agent structure, supporting NFL clients through contract discussions, free agency negotiations, and roster transitions. Within the agency, he is part of teams representing active NFL players across multiple positions, working alongside senior agents to manage player relationships and long-term career planning in the professional football ecosystem. In addition to his contract advisory role, he has also played a significant part in Athletes First’s marketing and endorsement operations. He previously helped lead the agency’s marketing division, overseeing brand partnerships and commercial opportunities for NFL athletes, including large-scale endorsement campaigns and sponsorship deals that connect players with national and global brands.