Billy Cress is an NFL Players Association (NFLPA) Certified Contract Advisor and sports agent with The Standard Sports Agency, a full-service athlete representation firm focused on professional football, NIL representation, athlete development, and long-term career management. Certified by the NFLPA in 2023, Cress represents professional football players in contract negotiations, career planning, and business matters while helping athletes navigate every stage of their playing careers. He has negotiated multiple NFL player contracts since earning his certification. As a member of The Standard Sports Agency, Cress works within an integrated athlete management model that emphasizes far more than contract representation. The agency provides comprehensive services including NFL Draft evaluation, contract negotiation, athlete development, brand strategy, Name, Image, and Likeness (NIL) representation, financial planning coordination, endorsement opportunities, and post-career planning. This holistic approach is designed to help athletes build sustainable success both on and off the field. Cress has been involved in representing NFL talent through The Standard, including Detroit Lions safety Sione Vaki, reflecting the agency's growing presence in professional football. Working alongside the agency's leadership team, he contributes to recruiting, player development, and personalized client representation while maintaining a relationship-driven approach to athlete advocacy.