Frank Bauer is an NFLPA-certified sports agent and founder of Sun West Sports & Associates, where he has represented professional football players for nearly four decades. Certified as an NFL contract advisor since 1986, Bauer has established a long career in athlete representation, providing services that include contract negotiation, endorsement representation, legal guidance, and tax advisory referrals for NFL clients. He earned his legal education at Western State University, a background that has supported his work in negotiating and structuring professional sports contracts. As the principal of Sun West Sports & Associates, Bauer has built a boutique sports management firm focused on personalized representation for professional football players. Based in California, the agency emphasizes close client relationships and comprehensive career management, assisting athletes with contract negotiations, endorsement opportunities, and long-term professional planning. Bauer has remained the firm's driving force throughout its history, representing players across multiple generations of the NFL. Over the course of his career, Bauer has negotiated contracts for numerous NFL players, including several high-profile veterans and draft selections. His client roster has included players such as Davante Adams and Bryan Anger, reflecting his continued presence in the league's representation landscape. Throughout multiple NFL Drafts, he has represented prospects entering the professional ranks and has maintained an active role in player negotiations and career development. Bauer's approach to athlete representation centers on individualized service, legal expertise, and long-term advocacy. Through Sun West Sports & Associates, he continues to guide professional football players through contract negotiations, free agency, endorsement opportunities, and broader career decisions, combining decades of experience with a client-focused philosophy that emphasizes sustained professional success.