Jordan Woy is an NFL Players Association (NFLPA) Certified Contract Advisor and one of the most experienced sports agents in professional football, operating through his Dallas-based agency, Caprock Services and previously Willis & Woy Sports Group. He has built a long-standing career in athlete representation spanning several decades, during which he has negotiated contracts for more than 400 NFL players, including veterans, Pro Bowl talent, and high-profile free agents. His practice focuses on NFL contract negotiation, free agency representation, and long-term athlete career management. Woy began his career in sports representation after completing his Juris Doctor at St. Mary’s University School of Law, entering the athlete representation industry at a time when NFL free agency was still evolving. Early in his career, he quickly became known for his ability to navigate complex contract negotiations, including helping structure early landmark NFL free-agent deals following the introduction of modern free agency in the league. His legal training and early exposure to professional baseball and football contracts helped shape his approach as both a negotiator and advisor to athletes. Over the years, Woy has represented players across multiple NFL franchises, including notable clients such as Terrell Owens and several Dallas Cowboys players. His agency has also signed and developed NFL Draft prospects, providing representation from the collegiate level through professional careers. His work extends beyond contract negotiation into player marketing, career planning, and advising athletes on financial and post-career transitions, reflecting a full-service approach to athlete management. Today, through Caprock Services, Woy continues to operate as a veteran presence in the NFL agent landscape, leveraging decades of experience and long-standing relationships within the league. His reputation in the industry is built on negotiation expertise, legal knowledge, and a history of representing a large volume of professional athletes across multiple eras of the NFL.