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Biography

Michael Perrett is an NFLPA-certified contract advisor and the President of Football Operations at Priority Sports & Entertainment. Certified by the NFL Players Association since 2007, Perrett has built a career spanning more than two decades in NFL player representation, specializing in contract negotiations, salary cap strategy, player marketing, and long-term career development. NFLPA records indicate that he continues to represent a substantial roster of active NFL players and remains an active negotiator within the league. Before joining Priority Sports, Perrett founded Element Sports Group in 2014 after spending many years with SportsTrust Advisors, where he served in senior football representation roles. Under his leadership, Element Sports Group grew into a respected NFL agency known for its client-focused approach and successful contract negotiations. In 2022, Priority Sports acquired Element Sports Group, and Perrett was appointed President of Football Operations, overseeing the agency’s football division and working alongside its executive leadership team. Throughout his career, Perrett has represented NFL players at every position and draft level, negotiating major contracts for athletes such as Cameron Heyward and Braden Smith. Industry sources describe him as an experienced contract negotiator with extensive expertise in the NFL Collective Bargaining Agreement and salary cap system. He has also been recognized by the NFLPA for his industry knowledge, serving as one of the select agents chosen to help revise the NFLPA Agent Exam. His combination of negotiation expertise, player advocacy, and leadership has established him as a respected figure in professional football representation.

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