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Biography

Trae Smith is an NFLPA-certified contract advisor and the Founder and CEO of PowerHaus Agency, a Los Angeles-based sports representation firm specializing in NFL and NIL athlete representation. A former football player at UCLA, Smith earned a Bachelor’s degree from UCLA and later completed an MBA at Pepperdine University. NFLPA records show that he became a certified contract advisor in 2023, while PowerHaus Agency has positioned itself as a full-service agency focused on athlete representation, marketing, endorsements, and long-term career development. Before launching PowerHaus Agency, Smith built experience in business development, wealth management, and real estate while maintaining strong connections throughout the sports industry. Drawing on his background as a collegiate athlete, he founded the agency with a mission to provide athletes with mentorship and guidance both on and off the field. Industry profiles have highlighted his emphasis on NIL opportunities, personal branding, social media growth, sponsorships, and career planning for athletes at both the collegiate and professional levels. Under Smith’s leadership, PowerHaus Agency has expanded its presence in football representation, representing college athletes, NFL prospects, and professional players. The agency offers services including contract negotiations, NIL representation, endorsement deals, marketing partnerships, consulting, and post-playing career planning. By combining sports representation with business and real estate expertise, Smith seeks to help athletes maximize both their athletic careers and long-term financial success.

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